Listening

Catch the conversations your team needs to act on.

Monitor keywords, brand mentions, comments, and sentiment signals so important social moments become owned work in Slack.

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Listening

A listening signal appears as an owned item.

The social team sees the topic, sentiment, owner, and next step in Slack.

#social-media Community engagement
Today
Slash Social APP 10:17 AM
📸

Topic spike: camera carry

3 conversations need an owner

Mentions
84
Sentiment
71% positive
Needs owner
3 conversations
Window
Last 7 days
Message #social-media

Why it matters

Listening is useful when the right person sees the signal and knows the next action.

  • Listening keywords and brand mention monitoring
  • Comment mirroring into Slack workflows
  • Sentiment classification and spike alerts
  • Escalation paths for sensitive conversations
01

Turn monitoring into assigned work.

Slash Social can route listening signals into the same ownership model as inbox, planning, and reporting so teams know who is handling each moment.

02

Spot tone shifts before they become surprises.

Sentiment alerts and spike detection help managers see when a launch, support issue, or public conversation needs a faster response.

03

Feed insights back into planning.

Mentions, comments, and repeated questions can become post ideas, saved replies, briefs, or follow-up work for the next plan.

Outcomes

What your team gets from social listening in Slack.

Faster response to public signals

Built into the same workflow as intake, review, publishing, inbox ownership, and reporting.

Clearer escalation

Built into the same workflow as intake, review, publishing, inbox ownership, and reporting.

Planning informed by real conversations

Built into the same workflow as intake, review, publishing, inbox ownership, and reporting.

FAQ

Social listening questions

Is listening separate from the inbox?

Listening finds signals. Inbox and reply operations help the team assign, answer, escalate, and close the work.

Can sentiment alerts go to Slack?

Yes. Sensitive or high-signal changes can surface where the team can decide what happens next.

Ready when your team is

Bring social listening into Slack.

Start with the workflow that hurts most, then connect the rest of your social operation around it.

Join waitlist → View pricing